Emotional Design and User Engagement
Price:
$2.50
Description:
Imagine you’ve just test-driven your dream car. Your friend texts you to find out how it went. “So?” They don’t just want to hear that the vehicle took you from A to B and had a steering wheel. Your friend wants to know if it lived up to the dream. Is it everything you ever wanted in a car? They want to know how you feel about it. Emotional design was a thing way before the first smartphone launched. But today’s consumers expect it as the norm. Choosing a product is about enhancing life with feel-good vibes. As a designer, your products must speak to the heart, as well as fulfilling their function. By applying principles of emotional design and user engagement, you’ll leverage human perceptions to enhance your designs and interactions beyond words. <b>By the end of this course, you’ll be able to:</b> • Explain the ways emotional design impacts user experience • Describe the levels of emotional design and how to achieve them • Apply methods to measure the impact of emotional design <b>Why take this course?</b> Successful designers know that product users want their emotional needs met, with positive vibes, and intuitive interfaces. If you work in product design, this course is for you. You’ll learn why user experience relates to emotional design, explore how to achieve this at deeper levels, and how to measure the impact on users. 10 mins | SCORM | Infographic