Online Stores in Offline Spaces
Price:
$3.75
Description:
Everyone knows customers love shopping online. You’ve probably spent a lot of time improving the customer experience there. But what about bricks-and-mortar stores? It’s easy to feel as though offline stores are almost a thing of the past. But that’s not the case. Customers still value in-person experiences, but they need to be drawn back to physical stores with an online-to-offline strategy. This is a business strategy that attracts people from online spaces to buy things in bricks-and-mortar stores. By offering experiences and services customers can’t get online, you can deliver more sales and a better customer experience. <b>By the end of this course, you’ll be able to:</b> • Recognize the importance of having an online-to-offline strategy • Outline how an online-to-offline strategy works • Apply techniques to draw online customers to your offline space <b>Why take this course?</b> This course is ideal for retail managers or anyone working at a retail head office. You’ll discover the benefits of implementing an online-to-offline strategy. You’ll also learn how online-to-offline works, and some methods for attracting customers to offline spaces. 15 mins | SCORM | Takeaway Tasks